All the information in the world won’t do you a lick of good if you don’t develop the skill needed to apply it successfully. Many people who spend a small fortune on internet marketing training products fail. Then they turn around and claim that the methods the gurus are teaching don’t work. The gurus and their fan [...]
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About a week ago, I posted some thoughts about how to sell differently to hot vs. cold traffic (and everything in between). If you haven’t read that post, I recommend reading it now, because I won’t be repeating some important points I wrote about there. At the end of that post, I promised to finish [...]
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This may be old news to some of you, but it was new to me yesterday, so I thought I’d share for anyone else who may have missed it — you can download a free PDF copy of Mark Joyner’s best selling book, “The Irresistible Offer”. (Opt-in required. That’s not an affiliate link.) The book is [...]
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The other day, I read where someone had commented that PPC traffic is cold traffic, and you need to sell to it differently than you would to, say, a warm mailing list. (I wish I remembered where I heard that, because I’d love to credit someone for sparking some big ideas.) While waiting for my daughter [...]
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Ryan Lee just posted an email from his merchant account provider describing the rules they’ve put in place in response to the new requirements from VISA and MasterCard. (As far as I know, some of these rules are NOT mandated by VISA and MasterCard, but by his merchant account provider.) Personally, I think most of the [...]
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A few weeks ago, Michel Fortin posted two predictions for the internet in 2010. The first was that “internet marketing will grow up”: Yes, the indus­try is going through a major shakeup. (As an exam­ple, our recent major announce­ment explain­ing the dras­tic change in the way we teach Inter­net mar­ket­ing is a reflec­tion, and the result, of [...]
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[Update: Check the comments -- there's a reasonable explanation after all.] Mike Filsaime’s new Twitter/Facebook client app has generated a lot of buzz the last few days. For the most part, it looks like a great idea and a useful app (I’ve noted some of the problems with the beta version in my previous post [...]
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What’s the best way to keep up with your Twitter friends? You’ve got 3 options: On the Twitter website In an RSS feed reader Using a dedicated Twitter client On the Twitter website There’s a reason why so many Twitter clients have been created. I’m not saying the Twitter website is horrible, but it’s not the most elegant way to [...]
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Not on Twitter yet? Think it’s a pointless waste of time? I’ve got an inkling as to why — and how closing your eyes may help you get started. The first time I saw Twitter, I thought the same thing — “this looks really dumb.” Twitter’s single biggest barrier to entry and reason for not sticking [...]
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